RCM in the Community

For the last 100 years, Rotarians have been dedicated to making Milwaukee a better place. Here are just a few of the community projects with which RCM has been involved:

  • One of RCM’s first civic activities was sponsoring an advertisement in a1917 edition of the Saturday Evening Post boosting Milwaukee, “The City that Honor Built.”
  • Throughout the teens and twenties, RCM sponsored a Christmas dinner for impoverished boys each December. At the 1915 dinner, each boy was given candy and toys, plus a bank book showing a deposit of $1 in his name.
  • The Better Business Bureau was established by RCM in 1939 when the bureau separated from the Association of Commerce.
  • Rotarians were instrumental bringing the Braves to Milwaukee in 1953.
  • In 1975, RCM established Camp Enterprise to educate high school students about the free enterprise system.
  • In 1982, RCM established Second Harvest, now known as Feeding America of Southeastern Wisconsin. Rotarians still serve on the organization’s board of directors and volunteer each year to glean food at the Reinhart Food Show.
  • In 1990, in partnership with the Junior League, RCM founded the Children's Health Education Center.
  • In 1994, the River Revitalization Foundation was established in partnership with the Kiwanis Club of Milwaukee. RRF, the urban rivers land trust in Milwaukee, focuses on conservation and protection of land along the major rivers.
  • In 2002, RCM endorsed the creation of Pier Wisconsin and purchased the naming rights to the Milwaukee Rotary Amphitheater at Discovery World. The amphitheater is home to our popular summer concert series, LIVE @ the Lakefront, held rain or shine each Wednesday in the summer.


The spirit of service in Rotary continues to evolve. Rotarians are currently involved in good works throughout Milwaukee through scholarships, hands-on volunteer events, and much more. Through our Rotary community service committees, we support veterans, build leadership, enhance educational opportunities for kids and work to keep Milwaukee green and vibrant for generations to come.         


  Second Harvest (now Feeding America)              Children's Health Education Center                  Rotary Amphitheater / Live @ the Lakefront